Friday 2 September 2011

How to Make Videos With Powerpoint

Overview

Powerpoint 2010 contains a new feature that allows you to export your presentaion as a high quality HD WMV video, up to 720p resolution. To do this, Powerpoint uses the timings of your animations and slides to form the basis of the video. All transistions, animations and effects will be preserved in the final result, which is actually impressive.

Setup

The first thing you should do before you even start work is to set the presentation up in 16:9 landscape format. To do this, head to the Design tab then click Page Setup. Once there, change the "Slides sized for" dropdown to "Onscreen show (16:9)" and click OK. Your presentation is now setup to output to widescreen HD. 

You can now go ahead and design your slides - start thinking of them as "scenes" rather than slides - so ditch those bullet points and get creative! 

Audio

Any audio effects you add in Powerpoint will be included (and mixed if they overlap) in your final video. It's also possible to add a narration track to your entire video. Here's how -

Before you do this, make sure you've finished your presentation first.

Go to the first slide of your presentation, click the Insert tab and then Audio. Select a pre-recorded WAV file from your hard drive and click OK. You should now see a speaker icon on your slide, drag this off the slide and into the grey area around the slide to prevent it showing up in your video.

Now click the Animation tab and then Animation Pane. In the pane, you should see an entry for your audio. Click the dropdown list for this entry and select "Start With Previous" to make your audio start playing as soon as your presentation launches. Then, click the drop down again and select Effect Options. Under the "Stop Playing" option, select "After" and type a number that EQUALS the amount of slides in your presentation. This will make your audio narration play through all your slides. Now go to the Timing tab and make sure Triggers is set to "Animate as part of click sequence"

Hit F5 and run through your presentation, and ensure the audio stays playing all the way through to the end of the presentation. If it doesn't, go back into effect options for the audio and ensure your slide count is high enough.

Timings

Now your slides and audio are setup, it's time to match the timings of your slides with the audio. To do this, head to the Slide Show tab and click Record Slide Show, then Start From The Beginning. Uncheck Narrations and Laser Pointer and click OK to begin.

As your audio plays back, advance your slides and animations to coincide with the audio using the right arrow on your keyword or mouse. If you mess up, just quit out and start again to re-do the timings. It's worth at least one practice run to rehearse the timings.

Once your done, Powerpoint will memorise the timings of each slide and animation for your video.

Export

You're now ready to create Video With Powerpoint!

You're now ready to export the presentation to video. Head to the File tab then click Save and Send on the lower left menu, then Create Video. Under Computers & HD Displays, select Large - 1280 x 720  then In the next dropdown, select Use Recorded Timings and Narrations.

Last, click Create Video and wait for Powerpoint to make your video - it can take a while depending on how complex/big your presentation is - so go check Facebook or something while you wait.

When finished, you should have a great quality, High Definition video of your work. If anything looks wrong you'll need to go back and fix your slides, or narration timings, then run the create video process again.

Summary

You've learnt the basics for creating HD videos with Powerpoint. From this point there's much more you can learn on how to REALLY make cool videos with Powerpoint, so I'd like to invite you to join my newsletter at http://compelling.tv where you'll receive regular tips, tricks and advice on making online video with Powerpoint and other tools. It's free to join, so head over now and enter your email to join.

Saturday 13 August 2011

Video SEO Guide on YouTube

Here's a 15 minute guide to Video SEO for YouTube, created by compelling.tv. This contains everything you need to know to get started with Video SEO -


YouTube Video SEO - How To Set Your Videos Up For Maximum Views

If your Youtube videos are lacking in the view count department, this article will provide you with a straight forward series of steps you can take each time you publish a new video to increase the likelihood that you’ll receive more views

Keyword Research

Before you start on a new video, use the Google keyword research website to uncover ideas for the subject of your next video. If you’re new at this, search for keywords and pick some that get 500-1000 searches a month. Focus on one keyword phrase per video you create, so just pick one to start with, but get a few related one to use as keywords in your video meta data.

Now, with your selected keyword, paste it into Google search and see how many web page results there are for it. You ideally want keywords/phrases that get less than about 40,000 keywords a month, otherwise head back to the keyword tool to find less competitive phrases.


Create a Video about the Keyword

At this point you just need to make your video using whatever techniques you usually take, just make sure the video is relevant to the keyword.


Upload to Youtube

Publish your video to YouTube, create a cool title for it that will make people want to click and watch it. Use one of the keywords you found in the title if it fits in naturally (it should).

Create a description for the video and include keywords if they naturally fit in your writing. Don’t go overboard though – you shouldn’t repeat keywords here and you want a ratio of about 2 sentences to one keyword in the description.

Lastly, add all the keywords as tags, your video is now setup for relevancy to your keywords.
Get Backlinks!

Now your video is uploaded, you should slowly build backlinks (increasing up to 10 a week) until your video ranks highly in either YouTube or Google’s search results.

You can of course send the video out to email subscribers, via Twitter or over Facebook.



I've also published an extensive, 2500 word guide to Video SEO for YouTube on my main blog which you can check out

Easy Backlinks with OneHourLinks.com

OneHourLinks.com allows you to generate hundreds of backlinks at a very cheap price – they are well worth using to start generating simple, lower value links. Here you can paste the URL to your video and the keyword you picked in step 1.

Backlinks through Article Marketing

Writing short, 500 word articles and posting them in article directories is a simple way to quickly build backlinks to your videos. Here’s a list of good article directories you can use, try and aim for one article per site here -

As well as article directories, publish unique articles to web 2 sites such as blogger, squiddoo, wordpress.org and hubspot.

Embeds via Web 2.0 sites

With Web 2.0 / Blogging platforms like Squidoo and Blogger, it’s really important that you actually embed the video as well as link to it. You want to send “signals” to YouTube that the video is getting a spread of both backlinks AND embeds. It’s not natural that a video would just get backlinks.

Backlink the Backlinks!

Now you’ve got a spread of articles/web 2 sites, you should go back to onehourbacklinks and actually create backlinks to them. This may seem like a waste of time, but it actually boosts the pagerank of those pages, which in turn pass them onto your video page.

What To Do Next

Follow these steps for keywords that aren’t too competitive, and I guarantee you’ll achieve search rankings in YouTube/Google which will provide you with a nice trickle of consistant view to your videos.

With each new viewer, try to encourage them to subscribe to your channel, then you’ll find it easier to bring those viewers back to your new videos each time.